About Us

🔥 About Fast Life Die Happy

We ride fast, we live loud, and we don’t apologize for either.

Fast Life Die Happy was born from the backroads, the rallies, the long hauls, and the brotherhood that comes with two wheels and a V-twin heart. We're not some corporate lifestyle brand. We're riders making gear for other riders—simple as that.

We make gear that holds up in the wind, looks good at the bar, and reps the life we live. Flannels, hats, hoodies, vests—whatever it is, it's built for comfort, built to ride, and built to last. You won't find cheap crap here. Just clean designs, solid prints, and a tone that tells the world you ride your own ride.

🤘 Who We’re For

The 30- to 65-year-old road warriors who live for the throttle. The ones who know the best therapy is a long ride and a cold beer. The ones who don't just wear a patch—they earn it.

You don’t have to be a club member. You just have to get it.

🏍️ Where You'll Find Us

Catch us at rallies, in small towns, backcountry highways, and dive bars that don’t even have names. Whether it’s Cave Creek, Sturgis, Oregon’s coast, or your local garage—Fast Life is there.

We don't need a storefront—we’ve got the open road. And every now and then, you’ll spot us posted up at a rally with limited drops you can’t get online.

💀 Why Fast Life?

Because we know life’s short and the throttle’s heavy. Because we’ve lost friends and made family at 80 mph. Because we believe in running it hard and leaving nothing behind.

Ride fast. Die happy. That’s the code.